Mobile marketing is the future of marketing and the future is now! Check out these stats. 61% of U.S. adults own a smart phone, 42% own a tablet and 32% own an e-reader. There are 143 million smart phones and 71 million tablets in the U.S. People spend 2+ hours per day on their smart phone. 25% only use their mobile device to access the internet. 57% won’t recommend a company with a poor mobile site. $400 billion will be spent on mobile marketing next year, up from $139 billion in 2012. 85% prefer mobile apps over websites. There are 224 million monthly mobile app users. 91% always have their phone on them. 95% of people are reached by brands using SMS. 90% of mobile searches lead to action followed by 50% in purchases. 50% have scanned a QR Code followed by 18% in purchases. 75% access Facebook and 60% access Twitter on their mobile devices. Mobile ads perform 5x better than online ads. 50% of B2B vendors sell through mobile. If you’re not using mobile marketing, you’re losing a lot of business. Here’s what you need to do to increase your mobile marketing.
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HOW TO OPTIMIZE YOUR EMAIL MARKETING
Keys To Successful Video Marketing
The Importance of Content Marketing
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Here are the previous video blogs with links that I posted regarding making the most of your Social Media Marketing on Facebook, Google+, Twitter and LinkedIn.
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Why would I want to advertise on the radio? Business Professionals advertise on the radio for a variety of reasons. They use radio to increase their position in their industry, increase their awareness, improve their brand, educate and help people and promote their business to gain potential clients. They also may use their ads to advertise and promote books, seminars, or other parts of their business. In this day and age, having a radio commercial is a very impactful tool that makes people take notice and brands you as an "expert"; people usually think someone on the radio has more credibility. This is one of the most cost effective and direct ways to get your message out and promote your business at the same time, especially compared to other traditional advertising (billboards, magazines, newspaper, etc.).
Why would I want to host my own radio show? Business Professionals host radio shows for a variety of reasons. Some use a radio show to highlight their knowledge, increase their position in their industry, increase their awareness, improve their brand, educate and help people and promote their business, and to potentially gain clients. They may use their shows to promote books, seminars, or other parts of their business. In this day and age, having a show is a very impactful tool that makes people take notice and brands you as an "expert. People usually think someone on the radio has more credibility. Also, it’s a lot of fun!