Sponsors

Blog (RSS)

image image image

Page 1 of 66 pages  1 2 3 >  Last »


14
Nov
Lead Generation: The Key to More Sales

You need leads to sell. More leads, more sales. Better leads, better sales. So how do you generate more and better leads? More and better work! There are many ways to generate more and better leads. Traditional advertising is still one of the most powerful and cost effective ways to generate leads.


07
Nov
KFNX BLOG: What’s Your Marketing Position?

“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the distinguishing, unique function of the business.” – Peter Drucker

 “Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov

 

I had written a blog earlier this year about business education and how it is an ongoing process. Many successful executives are avid readers, and always want to learn more about how to run a business better. One of the books mentioned was the marketing classic, Positioning – The battle for Your Mind by Al Ries and Jack Trout (published in 1981).


31
Oct
THE HISTORY OF HALLOWEEN

Halloween, also known as Allhalloween, All Hallows’ Eve or All Saints’ Eve, is celebrated on the 31st of October, the eve of the Western Christian feast of All Hallows’ Day. It begins the three day observance of Allhallowtide, the time in the liturgical year dedicated to remembering the dead, including saints (hallows), martyrs and all the faithful departed. It is widely believed that many Halloween traditions originated in Britain and Ireland from Celtic harvest festivals which may have pagan roots and that this festival was Christianized as Halloween. Others believe that Halloween began as a Christian holiday. Halloween dates to about 1745 and is of Christian origin meaning hallowed or holy evening.


24
Oct
FOCUS IS THE KEY TO BUSINESS SUCCESS

Focus is one of the most important attributes of business success. Merriam Webster defines focus as a center of activity, attraction, attention and point of concentration. Focus increases productivity. Focus is the ability to pay attention to things that help and avoid distractions that hurt. Focus is integral in all aspects of thinking; perception, memory, learning, reasoning, problem solving and decision making. Focus improves your ability to think. Better thinking produces better quality and more efficient work. Dr. Jim Taylor, adjunct faculty at the University of San Francisco, wrote a great article on focus’ key to business success. Here’s some of the ways to increase your focus at work.


17
Oct
Asking the Naïve Question in Business

‘If we weren’t already doing it this way, is this the way we would start?’ - Paul DePodesta This is the naïve question Paul Depodesta asks his organization. The idea being, to see if the current business plan is working. Taking it a step further, you analyze your business and see if the systems you use for decisions are valid in the current industry environment.


10
Oct
ARE YOU IN THE CLOUD?

Cloud computing is internet based computing that provides shared computer processing resources and data to computers and other devices on demand. It enables ubiquitous, on-demand access to a shared pool of configurable computing resources. Cloud computing and storage solutions provide users storage and processing of their data in third party data centers. It allows companies to avoid up front infrastructure costs like purchasing servers, focus on their core businesses, get applications up and running faster with improved manageability and less maintenance and enables information technology (IT) teams to more rapidly adjust resources to fluctuating and unpredictable business demand. So how does it work and how can you benefit from it?


03
Oct
NETWORKING: THE KEY TO SUCCESSFUL BUSINESS

Networking is perhaps the best thing you can do for your business. It’s also one of the most affordable and cost effective things you can do for your business. You know the old saying, “It’s not what you know, it’s who you know.” The more people in your network, the more opportunities for business. The better people in your network, the better opportunities for business. And it’s not just who you know, it’s who you know knows. The average person has 250+ contacts. I have a social media network of 44,000+, email database of 17,000+ and 35,000+ weekly listeners to Independent Talk 1100 KFNX. So how do you build a network and make the most of it?


26
Sep
KFNX Blog: How to Create Your Next Webinar

A webinar is nothing more than an online presentation in a modern and easy to use format. Instead of people needing to go to an event, and the presenter having to rent an exhibit hall, attendees can just enjoy the presentation right from their office desk. No one needs to drive anywhere.

All presentations follow a simple format, and the following tips will help you to create an outline for your webinar so it is organized and achieves your goals.

The goal of most webinars is to be informational. Even if the webinar is looking to create sales, it still should be should be informational as well. Hence content is going to be key and the ultimate driver of the success of your webinar.


Page 1 of 66 pages  1 2 3 >  Last »