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You need to set goals. Refer to my 1/3/17 blog on goal setting. If you don’t know what you’re looking to accomplish, it’s impossible to determine and prioritize what needs to be done. Goals help you focus and direct your efforts on what’s important.


Valentine's Day, also called Saint Valentine's Day or the Feast of Saint Valentine, is celebrated annually on February 14. Originating as a Western Christian feast day honoring one or two early saints named Valentinus, Valentine's Day is recognized as a significant cultural, religious, and commercial celebration of romance and romantic love in many regions around the world, although it is not a public holiday in any country. Pope Gelasius established Valentine’s Day in A.D. 500 in an attempt to appropriate the ancient pagan Roman fertility festival, Lupercalia, into Christianity. “The High Court of Love” was established in Paris, France, in 1400 and is the first known official celebration of Saint Valentine’s Day. The English Duke of Orleans sent the first recorded Valentine in 1415, from prison. The day first became associated with romantic love within the circle of Geoffrey Chaucer in the 14th century. In 18th-century England, it evolved into an occasion in which lovers expressed their love for each other by presenting flowers, offering confectionery, and sending greeting cards (known as "valentines"). Valentine's Day symbols that are used today include the heart-shaped outline, doves, and the figure of the winged Cupid. Since the 19th century, handwritten valentines have given way to mass-produced greeting cards. In Europe, Saint Valentine's Keys are given to lovers "as a romantic symbol and an invitation to unlock the giver’s heart", as well as children, in order to ward off epilepsy (called Saint Valentine's Malady). According to legend, in order "to remind these men of their vows and God’s love, Saint Valentine is said to have cut hearts from parchment", giving them to these soldiers and persecuted Christians, a possible origin of the widespread use of hearts on St. Valentine's Day. While the custom of sending cards, flowers, chocolates and other gifts originated in the UK, Valentine's Day still remains connected with various regional customs in England. In 1797, a British publisher issued The Young Man's Valentine Writer, which contained scores of suggested sentimental verses for the young lover unable to compose his own. Printers had already begun producing a limited number of cards with verses and sketches, called "mechanical valentines." Paper Valentines became so popular in England in the early 19th century that they were assembled in factories. Fancy Valentines were made with real lace and ribbons, with paper lace introduced in the mid-19th century. The first American Valentine was produced in 1834 by New York engraver Robert Elton. In the United States, the first mass-produced Valentines of embossed paper lace were produced and sold shortly after 1847 by Esther Howland of Worcester, Massachusetts. Since the 19th century, handwritten notes have given way to mass-produced greeting cards. In 1868, the British chocolate company Cadbury created Fancy Boxes, a decorated box of chocolates, in the shape of a heart for Valentine's Day. Boxes of filled chocolates quickly became associated with the holiday. In the second half of the 20th century, the practice of exchanging cards was extended to all manner of gifts, such as giving jewelry.

80 / 20 Principle

Have you ever noticed that a handful of good clients are responsible for a much larger portion of your sales? Do you have a client who gives you more issues then many of your other clients combined.

In business terms this is called the 80/20 Rule. Defined simply, it means that 80% of your sales come from 20% of your clients, or products. With a sales staff, 80% of sales come from 20% of the salespeople. Another example is 80% of your client issues come from 20% of your clients. The common definition is: that, for many events, roughly 80% of the effects come from 20% of the causes.


As business owners, we need to sell our products and services to customers with money. Talk radio is one of the best ways to do that. 76 million American baby boomers born between 1946 and 1964 during the post-World War II baby boom are 51 to 70 years old today. 57% of talk radio listeners are over 45. Boomers are 24% of the US population though control 70 % of US disposable income. Disposable income is total personal income minus personal current taxes. So how are boomers listening to the radio and spending their money?


Being proactive instead of reactive will help you be more successful. Merriam Webster defines proactive as controlling a situation by making things happen or by preparing for future problems. It's certainly better to be in control of a situation and be prepared for future problems. So how do we be more proactive?


The top 10 resolutions for 2014 were losing weight, getting organized, spending less and saving more, enjoying life to  the fullest, staying fit and healthy, learning something exciting, quitting smoking, helping others in their dreams, falling in love and spending more time with family. Other popular resolutions include improving physical well-being, improving mental well-being, improving finances, improving career, improving education, improving self, taking a trip, volunteering, getting along better with people, making new friends, spending quality time with family members, settling down, discovering new cultures, being more spiritual and being more involved in activities.



Goal setting is the most important thing you can do to achieve goals. If you don’t define your goals, how are you going to achieve them? They give you direction. Goals help you be more productive and efficient. They motivate you to achieve more. Goals help you persevere through challenges. They help you measure performance.  The most popular method is SMART goal setting attributed to Peter Drucker. Goals should be specific, measurable, attainable, relevant and time-based. Here’s how it’s done.

Think Habits, Not Resolutions

We are often told to make New Year’s Resolutions, but then by February we have all given up on those promises. I am encouraging you today to start the New Year early with looking at how to improve your habits, not make resolutions.


Real change does not happen overnight despite what Facebook, and a highlight society has promised. Most successful people have good daily habits, make proper decisions, and are consistent with their follow thru.

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