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22
Aug
HOW TO MAXIMIZE TWITTER FOR BUSINESS

Twitter is the third largest social media network with 982 million registered users and 241 million monthly active users, 52.7 million in the U.S. 135,000 new people sign up daily. 500 million tweets are sent daily, 5,700 every second. So how do you make the most of Twitter for your business?


09
Aug
How To Make The Most Of Facebook

Facebook is the largest social media network in the world with over 1.28 billion users. 802 million people log on daily. Every minute 510 comments are posted, 293,000 statuses are updated and 136,000 photos are uploaded. With this volume and reach, it’s obvious that our business needs to have a presence on Facebook. But, what are the best ways to make the most of Facebook?


02
Aug
Does Your Ad Copy Solve the Customer’s Problem?

Businesses are at their best when they solve problems. Companies usually grow, not because they made a great product, but because that product filled a need for customers. Sometimes the customer did not even know they had that need. Computers existed before Microsoft, but it was Microsoft that provided a user friendly operating system. The internet was around before Google, but the AdWords giant gave us a simple, and effective search engine. So when you sit down to write ad copy for your business; are you telling potential customers how you can help solve their problem?


26
Jul
Maximizing LinkedIn

LinkedIn is the number one social media site dedicated to business with over 259 million businesspeople worldwide including the top business people. I am one of the Top-Linked people on LinkedIn with over 21,400 connections. As a business person, you need to have a presence there. But what presence do you have and are you making the most of it?


19
Jul
FOCUS IS THE KEY TO BUSINESS SUCCESS

Focus is one of the most important attributes of business success. Merriam Webster defines focus as a center of activity, attraction, attention and point of concentration. Focus increases productivity. Focus is the ability to pay attention to things that help and avoid distractions that hurt. Focus is integral in all aspects of thinking; perception, memory, learning, reasoning, problem solving and decision making. Focus improves your ability to think. Better thinking produces better quality and more efficient work. Dr. Jim Taylor, adjunct faculty at the University of San Francisco, wrote a great article on focus’ key to business success. Here’s some of the ways to increase your focus at work.


12
Jul
Lead Generation: The Key to More Sales

You need leads to sell. More leads, more sales. Better leads, better sales. So how do you generate more and better leads? More and better work! There are many ways to generate more and better leads. Traditional advertising is still one of the most powerful and cost effective ways to generate leads.


05
Jul
Sales – It’s how You Manage the Relationships from the Start

They say it’s all about who you know. Relationships are the foundation of sales and business. It’s also about what you do initially when you meet with ‘who you know’.  The first impression syndrome can strike if you do not have a plan. When this relates to sales, the plan is a process, and you need to understand all of the steps, from first encounter to the post sale.


28
Jun
FOURTH OF JULY HISTORY

The Fourth of July commemorates the adoption of the Declaration of Independence in 1776, declaring independence from Great Britain. Actually, the legal separation of the Thirteen Colonies from Great Britain occurred on July 2, 1776, when the Second Continental Congress voted to approve a resolution of independence that had been proposed in June by Richard Henry Lee of Virginia declaring the United States independent from Great Britain. After voting for independence, Congress turned its attention to the Declaration of Independence, a statement explaining this decision, which had been prepared by a Committee of Five, with Thomas Jefferson as its principal author. Congress debated revising the wording of the Declaration, finally approving it on July 4th.


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