Sales is the lifeblood of any business. No sales, no business. Your business is as successful as its sales. From goal setting, to marketing and lead generation, to lead nurture, to closing, to customer service and retention, there’s a lot to do to make sales. So how do you increase your sales?
Video marketing is one of the best ways today to market your business. You Tube is the second largest social media network to Facebook with more than 1 billion unique users monthly. You tube is the second search engine in the world after Google. Over 6 billion hours of video are watched each month on You Tube. A third of all online activity is spent watching video. 100 hours of video are uploaded to You Tube every minute. 45.4% of internet users view at least 1 video monthly. The average user is exposed to 32.2 videos monthly. 100 million internet users watch video daily. The average user watches 16:49 minutes of video monthly. So what are some of the best ways to market your business using video marketing?
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Twitter is the third largest social media network with 982 million registered users and 241 million monthly active users, 52.7 million in the U.S. 135,000 new people sign up daily. 500 million tweets are sent daily, 5,700 every second. So how do you make the most of Twitter for your business?
LinkedIn is the number one social media site dedicated to business with over 259 million businesspeople worldwide including the top business people. I am one of the Top-Linked people on LinkedIn with over 16,500 connections. As a business person, you need to have a presence there. But what presence do you have and are you making the most of it?
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Google is the number one search engine in the world. There are also others such as Yahoo and Bing. There are 1.17 billion people performing 11.944 billion searches monthly. Google has 67.5% of the U.S. search market and 87.1% of the mobile market. 50% search using their mobile device. 90% of users click on the first three results. So how do you show up on the first page of an organic search, let alone the first 3 results?
Today, it’s about content marketing. Content marketing is providing relevant, useful information to people interested in what you have to offer, how and when they want it. Through the internet, people can get whatever information they want, how and when they want it. People are bombarded with over 5,000 messages a day! If you don’t provide relevant, useful information, how and when people want it, they will tune you out. First, you need to determine who is interested in your information. Second, what are they interested in ? Third, how to deliver it to them?
Google+ is the second largest social media network in the world after Facebook, and it’s owned by the largest search engine in the world, Google! If that’s not enough of a reason, here are some amazing stats. There are over 1 billion registered users and over 540 million active monthly users. 800,000 users join monthly. +1 is clicked more than 5 billion times a day. 70% of business brands have a presence. There’s over 1.2 billion monthly page visits. Google also owns YouTube and Gmail. Your Google+ account is connected to Google search, YouTube, Gmail and all of Google’s other products. All of your activity on Google+ is indexed by Google and will help your SEO.
You need leads to sell. More leads, more sales. Better leads, better sales. So how do you generate more and better leads? More and better work! There are many ways to generate more and better leads. Traditional advertising is still one of the most powerful and cost effective ways to generate leads.
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